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Communication Planning

TTool · Communication Planning

By , Editor · · What’s Next

The decision's been made. Three stakeholders hear about it second-hand. One of them had the authority to block it and now wants to.

Communication planning is a structured method for mapping who needs what information, through which channel, at what frequency. You design both push communications — proactively sent — and pull communications — available on demand — so that the right people hear the right thing at the right time.

A three-step numbered flow labelled 1 AUDIENCE, 2 PRE-BRIEF, and 3 CADENCE, each with a short description, headed "The pre-brief is the meeting."
Method visual — Communication Planning
A move inside a Playbook

“I'm taking over a team that's just had a bad manager.”

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