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Stakeholder Mapping

TTool · Stakeholder Mapping

By , Editor · · What’s Next

You built the case. You got approval from the people in the room. Then someone you'd never considered quietly killed it.

Stakeholder mapping is a technique for plotting stakeholders on axes — typically influence versus interest — to determine who needs what level of engagement. You place each stakeholder in a quadrant and match your approach: high-power, high-interest stakeholders get close management; low-power, low-interest ones get minimal effort.

A 2x2 matrix with axes labelled Power (low to high) and Interest (low to high), splitting stakeholders into four quadrants: Minimal Effort, Keep Informed, Keep Satisfied, and Manage Closely, with a marker labelled "the hijacker".
Method visual — Stakeholder Mapping
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